Purple Cow

Advertising and marketing that is built off other people´s work is doomed to fail, and the only way to stand out is to be remarkable.

Author of a dozen top-selling books on marketing (including Permission Marketing, Purple Cow, All Marketers are Liars, Meatball Sundaes, and his latest Tribes),number one marketing blog in the world, and the number one speaker on the subject of marketing, Seth is THE thought leader on all things marketing – and marketing couldn’t be more essential than right now.

Seth Godin will be integrating material from all his books in a unique and timely two-hour presentation geared to growth firms, while allowing time for Q A. He’ll be covering the latest aspects of Web 2.0 and Enterprise 2.0 strategies and the most important marketing tool a company has – leadership! Marketing is the function of everyone in the firm, so invite as many as possible to learn from Seth.

about the authorSeth Godin

SETH GODIN has written fourteen books that have been translated into more than thirty languages. Every one has been a bestseller. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.

American Way Magazine calls him, “America’s Greatest Marketer,” and his blog is perhaps the most popular in the world written by a single individual. His latest book, We Are All Weird, calls for end of mass and for the beginning of offering people more choices, more interests and giving them more authority to operate in ways that reflect their own unique values, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project. His recent Kickstarter for his newest book (The Icarus Deception out in January 2013) broke records for its size and the speed that it reached its goal.